Peugeot becomes the favorite brand of the French
At the start of the year, the automobile is on the rise since the favorite brand of the French is Peugeot, just ahead of Intermarché and Leclerc.Renault makes a nice comeback but remains a little more lo ...
23/07/2022
At the start of the year, the automobile is on the rise since the favorite brand of the French is Peugeot, just ahead of Intermarché and Leclerc.Renault makes a good comeback but remains a little further in the classification.
Traditionally, the automotive sector is one of those who have the best image with the French.It is almost surprising in a time when the car unleashes the passions less and less and is the subject of all restrictions, but this is what emerges from the study of Postternak-Ipsos on the index ofImage of companies in France.
In 2021, it was Peugeot who is doing well, going back to first place in the ranking, after leaving it in late 2019.The big success of models such as the 3008 are certainly not foreign there, especially since the new 308 is expected.And the second sector to be always very popular in France is...It is incredible but true, mass distribution, since Peugeot is ahead of Intermarché and Leclerc, which closes the podium.
Subsequently, in 4th position, we find Michelin, but also Citroën (6th), who had shared first place with Peugeot at the end of 2019.Renault, who suffered a lot due to restructuring and social movements, goes up to the 15th by having returned to many points.
At the bottom of the ranking, the red lantern for 7 years, which was none other than the SNCF (whose image would thus be the worst of large companies in France), is slightly raised to give way to SFR.